Following a rewarding four-year association with the Hay festival, Kells in County Meath this year opted to launch an event of its own. The name ‘Hinterland’, organisers say, is, “suggestive of something that is not merely metropolitan, something ‘beyond the pale’, mysterious, imaginative, challenging and, perhaps, just a little provocative.” This gives you an idea of what the many guests and visitors to Kells this year can expect.
Last night, the festival was officially launched by the Kells Type Trail. This is the 8th year creative direcot Mark Smith has turned Kells into a canvas on which to celebrate lettering as an art form. Each year, a different word is selected and artists dot the town with representations of that word. Last year, in honour of the centeniary of the Easter Rising, the word was ‘Rise’. This year, in recognition of the poetry of Meath-born son and World War One casualty, Francis Ledwidge, the word is ‘Words’.
Seeing how the different artists interpret this word makes a walk around the town a delightful experience. Here are a couple of examples:
“Words” in the Market Square